Monday, 19 July 2010

UK Music Tuesday: Sons Of Admirals At The Controls

This week Music Tuesday focuses on some of the unsigned talent out there trying to find an initial, seed audience via YouTube. And who better to curate such a Spotlight than a band drawn from their peers -- in this case Sons Of Admirals, whose recent upload of "Here Comes My Baby" is approaching 1.5MM views, scored itself a slot in the iTunes indie charts and has generated a fair bit of media interest in the process.


Sons Of Admirals consists of Nerimon, Hexachordal, CharlieIsSoCoolLike and Eddplant, who between them command a subscriber base of some 770,000 -- qualifying them as the nearest thing that YouTube UK has to a supergroup. The four musicians met each other through the platform and have a very clear understanding of what YouTube has offered to them. But before we get into that, let's have a look at the videos they have selected, and why:





"Sons Of Admirals would not exist without YouTube," explains Nerimon. "The four of us all met on the site and all had a great respect for the things the others were doing, and it just seemed a natural fit for us to work together."


"YouTube has been an absolutely wonderful tool for me in terms of gaining confidence in order to push my career forwards," continues Eddplant. "If it wasn’t for my subscribers and the support that I have gotten in comments and through gatherings, I would definitely not be where I am today."


CharlieIsSoCoolLike takes a slightly different tack, singing the praises of being able to produce music on his own terms: "It’s a great asset to have no to worry about having any record labels to help you make your start – you can make your start yourself and, for me, that’s a really valuable thing."


But the process isn't all one way, as Hexachordal stresses: "If you consider yourself to be a YouTuber and a musician at the same time, one thing that is very vital to remember that the video is as important if not more important than the song itself."


So, Sons Of Admirals have not only brought their selections to UK Music Tuesday, but a little hard-won advice as well. Namely: collaborate, use YouTube to test your ideas, trust your instincts and respect your audience. And whether you choose to heed their recommendations or not, hopefully you have enjoyed their selections -- at which point it seems only polite to thank Tyrannosauruslexxx, MusicFromBlueSkies, MrTinoForever and Sons Of Admirals themselves.


There are a lot of talented, aspiring musicians using YouTube in a huge variety to ways to test, play with and promote their work, and today's Spotlight doesn't pretend to cover them all. So, if you think that you could produce a similarly compelling UK Music Tuesday, please head over to our dedicated channel, subscribe (naturally) and talk us into placing you at the controls. We're waiting to hear from you.


Have fun,

Jamie Dolling, YouTube UK, recently watched: "Anais Mitchell One Take -- Dusty Wright".

10 comments:

Bethywho1 Productions said...

congratz to getting to be in control of music tuesdayy xx

Chelsea said...

cool deal!

Wolfie :) said...

Hey guys,
I always said you should form a super-group, and you did, and here you are, incharge of music tuesday!
Congrats, you've gone so far :)

DiSCo said...
This comment has been removed by the author.
DiSCo said...

Really trustworthy blog. sesli Please keep updating with great posts like this one. sesli sohbet I have booked marked your site and am about to email it

to a few friends of mine that I know would enjoy reading.. sesli chat

DiSCo said...

Really trustworthy blog. sesli Please keep updating with great posts like this one. sesli sohbet I have booked marked your site and am about to email it

to a few friends of mine that I know would enjoy reading.. sesli chat

DiSCo said...

Thank you for sharing a nice article.
seslisohbet

Hair Transplant in turkey said...

Thanks for the information. I really enjoyed, I would like get more
information about this,because is very beautiful, thanks for sharing
Fue Saç Ekimi
Diş Doktoru
Freelance Web Tasarımcı

abbott.simth said...

It is distraction and further useable video shared we can be take pleasure in it a lot of and shared everything else.

trampolines

Op Dr Ali Mezdeği said...

Thanks for the information. I really enjoyed, I would like get more
information about this,because is very beautiful, thanks for sharing
Web Tasarım

Post a Comment